Sales Bites

Sherman Barnes, Staying Persistent with Large Opportunities

Episode Summary

In this episode of Sales Bites, Will Jenkins interviews Sherman Barnes, RVP of Sales at Bennett Motor Express. They discuss the importance of persistence in sales, especially when dealing with larger opportunities. Sherman shares his strategies for maintaining momentum by closing smaller accounts while pursuing larger ones, emphasizing the significance of building relationships and staying mentally resilient throughout the sales process. The conversation highlights the need for sales professionals to act human, avoid desperation, and remain passionate about their work.

Episode Notes

SUMMARY:

In this episode of Sales Bites, Will Jenkins interviews Sherman Barnes, RVP of Sales at Bennett Motor Express. They discuss the importance of persistence in sales, especially when dealing with larger opportunities. Sherman shares his strategies for maintaining momentum by closing smaller accounts while pursuing larger ones, emphasizing the significance of building relationships and staying mentally resilient throughout the sales process. The conversation highlights the need for sales professionals to act human, avoid desperation, and remain passionate about their work.Takeaways

TAKEAWAYS:

• Close small to medium accounts while pursuing larger ones.
• Persistence is key; timelines can be long.
• Building relationships is crucial for future opportunities.
• Act human and avoid being overly aggressive.
• Desperation can repel potential clients.
• Stay mentally resilient through ups and downs.
• Engage with clients by sharing meaningful market information.
• Self-reflection is important to assess your passion for sales.
• Use current market challenges to sharpen your skills.
• Commit fully to your sales journey and growth.

CHAPTERS:

• 00:00 Introduction to Sales Strategies
• 03:06 Persistence in Sales: The Long Game
• 06:13 Building Relationships Over Time
• 09:04 Mental Resilience in Sales
• 11:56 Key Takeaways and Conclusion